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Renting Faster at the Same Price in Peak Periods?

Josh Tay · Singapore Property
Key takeaways
  • Faster rentals at the same price come from presentation, marketing and tenant qualification.
  • Well-staged, well-photographed units attract more viewings.
  • Pricing to the market from day one avoids stale listings.

What if you could boost your rental income without a larger investment? A policy change may reshape the rental market. From 22 January 2024, Singapore allows up to eight unrelated tenants in larger HDB flats (four-room and above) and private residential properties of at least 90 sqm — up from six — in effect until 31 December 2026.

Who Benefits

Landlords and investors can maximise rental potential — more tenants mean higher income and lower cost per tenant, making a property more attractive. Tenants gain more affordable shared-accommodation options. A win-win, especially for investors positioned to seize the shift.

The Impact on Rental Prices: Stabilisation

The market faces oversupply, especially in condos — listings tripled year-on-year as of January 2024, and deals that used to close in a day now take longer. After rapid growth, rents are stabilising: private home rents rose 8.7% in 2023, a sharp slowdown from 27.9% the year before. Expect continued softness as excess supply is absorbed, with possible stabilisation later as supply tightens. With more options, tenants gain bargaining power — so stay competitive with attractive terms and high standards.

How to Maximise Returns

Convert larger units into co-living or dual-key layouts — reconfigure to create private spaces (kitchenettes, bathrooms) for the growing co-living demand. Upgrade amenities — cleaning services, communal spaces and leisure facilities command premiums. A basic conversion might cost ~$40,000; more extensive renovations up to $150,000 — but they can lift yields meaningfully.

Practical Advice

Avoid permanent concrete structures so the original layout can be reinstated; leave room for communal areas; plan carefully (a 1,200 sqft flat can become a studio plus a one-bedroom, each with its own entrance and a shared foyer); build tenant relationships to reduce turnover; and note that dual-key units can be harder to resell to a narrower buyer pool.

Market Outlook (Q3 2024 onward)

Steady economic growth supports valuations; high prices and rates may price out some buyers; and interest is rising in OCR properties near MRT (Grand Dunman, J'den, Watten House performed well). As new supply completes into 2024–2025, rents may dip before finding a new equilibrium — a good window to secure the "right layout" property. Demand is shifting toward co-living, flexible leases and top amenities, and the long-term outlook remains promising for both local and global investors.

Frequently asked questions

Why do some units rent faster at the same price?

Better presentation, photography, marketing reach and quick, well-qualified tenant handling win more viewings and offers.

How do I rent my unit faster?

Stage and photograph it well, price to the current market from day one, and respond quickly to enquiries.

Does overpricing slow down rentals?

Yes — an overpriced listing sits and goes stale, often netting less than a correctly priced one.

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